Point of sale voice over

Voices in shops, stands and kiosks play over and over, in noisy places, to people who are doing something else. Short, clear lines and a friendly, steady voice work best.

Before you start

  • The ambient noise of the place, which decides the mix.
  • How often each line repeats and how many lines there are.
  • The playback device: speakers, screen or kiosk.

What you receive

Short audio files per message, loudness-matched for the playback system.

A common mistake

Using one long track on a loop instead of short lines that the system can rotate.

How it works

  1. 01

    Brief

    You tell the studio what the piece is for, who will hear or see it and where it will run.

  2. 02

    Produce

    The studio casts, directs and produces it, with native speakers for every language.

  3. 03

    Review

    A person checks the result against the brief, and a native speaker reviews each language, before delivery.

Questions

How long should an in-store message be?

Short enough to finish before the customer walks past, usually under 20 seconds. Several short lines that rotate are better than one long track that repeats.

One project, several markets?

If the work spans several services or languages, talk to the studio directly and we will put the right team on it.

Contact the studio
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